Data is the basis for modern marketing and growth hacking strategies. This seminar gives you insights into how to collect data effectively, which kind of metrics you should be looking out for, how to define goals and metrics in the first place, which tools are best for which use case and how to analyze all the data you collect.
What you’ll learn
- How to collect data effectively
- What metrics to track
- How to setup a tracking system that works for you
- Hands-on look into the most common tools like Google Analytics & Tag Manager
- How to analyze your data to get to actionable insights and better decisions
- How to setup the perfect growth team
This seminar is conducted with our partner The Ventury and can be booked as a single seminar or as part of the Certified Growth Hacker program.
Hard Facts:
14
English
Total: 400,– excl. VAT
(480,- incl. VAT)
1
16.10.2020
9.00-18.00
Confirmation of participation
Target Audience
- Marketing Managers
- Business Developers
- Entrepreneurs
Requirements
Solid understanding of general digital marketing concepts and channels
Your benefits
This seminar is held in cooperation with the industry experts of TheVentury who make sure you get a great overview as well as actionable insights you can apply right away.
Your Technikum Wien Academy
- Focused on you and your career
- Great study environment and good work-study-balance
- Hands-on knowledge related to your work
- Exclusive education in small working groups
Degree & Fees
Degree: Confirmation of participation
After the completion of the seminar you receive a confirmation of participation.
Fees for this seminar are € 480,00 (incl. VAT). The costs include papers, meals, drinks and the confirmation of participation. It has to be paid in advance.
Contact
Information
Carla Guerra
Assistenz Seminare & Zertifizierungen
Tel.: +43 1 333 40 77 – 4856
carla.guerra@technikum-wien.at
Trainer
Miriam Boubachta
Growth Marketer & Innovation Consultant at TheVentury
seminar@technikum-wien.at