Growth Hacking is a methodology and data-driven process of rapid experimentation with your product and across all marketing channels. It goes far beyond customer acquisition by exploring and testing growth strategies along the whole funnel of a business.
Once a scalable growth tactic is identified a growth hacker aims to automate the process as much as possible to free up more resources for further experiments. The combination of creative marketing, automation & engineering, as well as data & experiments assure a growth strategy that captivates customers and relies on data rather than gut feeling.
Advanced Certified Growth Hacker
The Advanced Certified Growth Hacker program provides you with all the essentials, tools and frameworks to get started as a junior growth hacker or bring your marketing game to the next level.
You will have access to all 9 seminars within 12 months of getting started with Seminar 1 and once you completed all 9 you can call yourself an Advanced Certified Growth Hacker.
You can choose between one the following dates for each seminar, but the first one has to be the Growth Hacking Fundamentals seminar.
|Seminar 1||Growth Hacking Fundamentals||Fri||22.03.2019||09.00 – 18.00||Adrian Zettl-Singh|
|Seminar 2||Data Collection & Analysis||Fri||29.03.2019||09.00 – 18.00||Melanie Vollert|
|Seminar 3||Introduction to Coding for Growth Hackers||Fri||05.04.2019||09.00 – 18.00||Bernhard Wendt|
|Seminar 4||Organic Acquisition & SEO||Fri||12.04.2019||09.00 – 18.00||Pooja Ahluwalia|
|Seminar 5||Performance Marketing & Paid Acqusition||Fri||26.04.2019||09.00 – 18.00||Melanie Vollert|
|Seminar 6||Content & Viral Marketing||Fri||03.05.2019||09.00 – 18.00||Pooja Ahluwalia|
|Seminar 7||Conversion Rate Optimization & Customer Journeys||Fri||10.05.2019||09.00 – 18.00||Alper Kurt|
|Seminar 8||Design & UX for Growth Hackers||Fri||17.05.2019||09.00 – 18.00||Stefan Huber|
|Seminar 9||Marketing Automation||Fri||24.05.2019||09.00 – 18.00||Richard Pölderl|
What you’ll learn
- What Growth hacking really is and the process behind it
- The most important tools and frameworks to dive right in
- Success cases from different industries
- How to collect data and analyze it
- How to test and identify performant organic as well as paid channels
- How to create and distribute content your customers will love
- How to create viral loops
- How to track and optimize your customers’ journeys to optimize for conversion
- How to create designs and a smooth user experience
- How to automate your marketing efforts for maximum efficiency
- This seminar is held in cooperation with the industry experts of TheVentury who make sure you get a great overview as well as actionable insights you can apply right away.
Your Technikum Wien Academy
- Focused on you and your career
- Great study environment and good work-study-balance
- Hands-on knowledge related to your work
- Exclusive education in small working groups
Degree & Fees
After the completion of the seminar you receive a confirmation of participation. Upon successful completion of the exam, you will receive the certificate as Growth hacking Developer.
Fees for this certificate are € 3.375,00 (exkl. MwSt.). The costs include papers, meals, drinks, the confirmation of participation and one examination attempt. It has to be paid in advance.